Shop All

Take your side of “Extra Frosting” on the go. Mane & Cinnabon® collaborated in the kitchen to whip up a gloss so rich, sweet, and frosting-coded, it’s basically dessert for your lips.
This limited edition set gives your pout the pamper "treat"ment with juicy hydration from Hyaluronic Acid for pillowy...

Prep your acceptance speech now, your style is about to take home the top prize. Filled with critically acclaimed picks, beauty insiders agree these are the tools you need for effortless volume, heat protection, easy styling, and hollywood-worthy results - whether the moment is a quick touch up or all...

Body your style with soft bouncy waves or a sleek, smooth finish thanks to your new favorite brush. Our Allure Best of Beauty award-winning It’s Giving Body Medium Hot Round Brush combines Nano Ceramic Technology (so the barrel heats precisely & evenly) with a Negative Ion Generator (which controls frizz...

Achieve sleek shine and soft, bouncy waves effortlessly. A limited-edition version of Mane's bestselling medium hot round brush (355℉), combines nano ceramic technology and a negative ion generator to deliver frizz-free, shiny hair with added volume. Its ergonomic design and quick heating ensure effortless styling, perfect for creating sleek, smooth...

Channel the iconic 90s blowout without the blow dryer. The It's Giving Body Large Hot Round Brush makes achieving smooth shine, lasting volume and frizz-free style on dry hair easy thanks to combined nano ceramic technology and a negative ion generator that leaves hair full of shine and lasting body....

Turn up the volume up for long hair in under a minute - no air required. Designed with an oversized 60mm barrel, the It's Giving Body Jumbo Hot Round Brush makes creating luxe Hollywood-worthy looks and lasting body for already dried hair effortless, leaving your strands looking smooth, polished, shiny...

Curtain bangs, flipped ends, polished styles and soft bends - meet the mini magic wand that makes it happen in seconds. The It's Giving Petite Mini Hot Round Brush is expertly designed with a compact 27mm ceramic barrel to heat in under a minute to an optimized 355°F, making it...

Create effortless salon worthy blowouts from start to finish with the Don't Blow It Kit. This styling kit features our viral It's Giving Body Jumbo Hot Round Brush, Mini Temp Check™ Heat Protector, and Jumbo Holographic Alligator Clips for effortless sectioning, heat protection, and long-lasting volume.
The Jumbo Hot Round...

Defeat dry hair and frizz with these moisturizing main characters, formulated with expert level ingredients for your softest, smoothest hair ever. Featuring both the Hydration Hugs Mega Moisture Mask and Hydration Hugs Leave-in Conditoner along with our essential Wets Get It On Wet Brush - this set includes everything you...

You have a whole world to take over, doing it with great hair needs to be quick and easy. Thankfully, there's a set for that. Protect your hair from heat while adding lightweight, but lush hydration before creating bouncy curl, sleek style or major volume in minutes with our Allure...

Perk up your style on day 2 with the quickest routine ever, because you're booked and busy. Start things off with a puff of Fresh Fluff to give your scalp and roots a cleansing wet-to-dry refresh, then build in some light and airy texture with Cotton Candy Dry Texture Spray...

You are out here killing it every day, you need a hair routine that's entire job is to just let you be great. Enter your top three - Temp Check Heat Protector for up to 450°F heat protection and frizz defense, the pro-favorite heavy-duty All Grip, No Slip Jelly Alligator...

Your style is the next big trend, and it's because you have these 3 essentials to customize it just the way you want it. Temp Check Heat Protector goes on first, spraying on dry for instant styling and providing up to 450°F heat protection. Next, section with the All Grip,...

You have places to be and looks to serve. Step one - grab your full size Temp Check Heat Protector to make sure you cook, but your strands don't with up to 450°F heat protection and frizz defense. Step two - section your hair with the heavy-duty All Grip, No...

Quench the frizz with 24-hours of clinically-proven weightless hydration for softness that lasts until your next wash. This multipurpose mist instantly hydrates, detangles, controls frizz (and the humidity that likes to cause it) all while helping to defend against breakage and heat damage. Powered by our expert-approved Hydration Hugs™ Blend...

Travel-sized, two-in-one, dual-sided brush perfectly designed for use on-the-go and a variety of hairstyles. Side 1: metal pins for easy detangling; Side 2: tightly packed boar bristles for slicking back your hair. 

A limited-edition version of Mane's bestselling hot round brush, wrapped in a signature LoveShackFancy floral print and paired with a matching heat-resistant travel pouch.
Create bouncy blowouts, soft bends, smooth volume, and face-framing styles with one easy tool. No air required.
Included in this bundle:
• It's Giving Fancy 1.5" Medium...

Your fave detangling brush now comes in a limited-edition LoveShackFancy floral print! Toss it in your purse, car, or overnight bag ahead of any secret rendezvous to enjoy a scalp massage and touch-up on the go with its durable metal bristles.